See Me Speak in NYC Wednesday
The event is a stellar one complete with an amazing line up of speakers set to share case studies so anyone – big or small business – can see how social media is changing the way we do advertising,...
View ArticleJournos Vs. Bloggers: What’s the Diff?
For a reporter or a blogger, the person sitting on my side of the phone has to provide timely information, background and help the reporter/blogger do their job. In addition, we must protect and...
View ArticlePedal to the Metal
I am also honored to have been asked by SHIFT Communciations own Todd Defren to pen a guest post for his widely-read PR-Squared blog on Monday. ...read more
View ArticlePR-Squared Guest Post
Head on over to Todd Defren's PR-Squared Blog for my guest post today. The subject is: PR's role in social media in the corporate environment. ...read more
View ArticleNew Gig, New Energy
A quick update after a few weeks on the job at Sony Online Entertainment. Here’s a few thoughts:
View ArticleThanks USS Lincoln Crew!
Amazing trip to the USS Lincoln...posts on all three blogs to come soon ...read more
View ArticleBrands Must Be Patient
Everyone is on the social business bandwagon in 2011. The question is, who has the patience to really do it right? ...read more
View ArticleMy Take on the Paterno Disaster at Penn State
The swirling child abuse controversy at Penn State must squarely fall on Joe Paterno's shoulders. There are many culpable, but Paterno must be fired. ...read more
View ArticleAnother POV on Chick-Fil-A
All the experts and pundits weighing in on the Chick-fil-a gay marriage flap need to calm down. America is a free country where even those we disagree with have a right to speak their mind and run...
View ArticlePR Not Getting its Due in Social Hierarchy
Everyone's in a tizzy to link social engagement and activity to sales and direct revenue-based ROI. Lost in the mix is the importance of social as part of a company's public relations strategy. That...
View ArticleBad Pitches Don’t Outnumber Bad Journalists
There are plenty examples of bad, unethical PR professionals and just as many in the media world. The difference is a small majority of writers finds pleasure in other people's misery or embarassment....
View ArticleComfort Kills Careers
The next level of social business leader is one who understands and can work across online media and communications. They know public relations, they know relationship and influencer development, and...
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